Sustainability means practicing environmental stewardship, social responsibility and economic viability for the benefit of livestock, people and planet.
Great Southern are committed to sustainability today for the future, so it is critical that we continue to evolve our on-farm standards to align with costumer expectations.
The JBS Farm Assurance Program pledges to customers that their grass-fed beef and lamb has met rigorous quality and sustainability standards. When customers see products come into their restaurant or store with a JBS Farm Assurance logo, they will know Producers have ticked all the boxes from animal welfare to responsible water use.